Latest Blog & Articles

Jeff Hudson, owner of RYMAC General Contracting in Bakersfield, CA discusses how to raise prices without loosing clients.

How to Raise Prices Without Losing Clients

You know as a business owner that to raise prices is one of the most uncomfortable parts of running a service-based business. No one wants to surprise loyal clients with higher costs—and yet, with inflation, supply chain issues, and rising labor rates, it’s unavoidable. So how do you communicate a...

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Jack Lavers, owner of Lavers Ranch in Glenville, CA exposes his profit formula and lessons he's learned from generations of ranching success.

Profit Formula Exposed: Lessons from Generations of Ranching

It’s easy to forget a true profit formula isn’t about shortcuts — it’s about consistency, discipline, and knowing your numbers. Few people understand this better than Jack Lavers, owner of Lavers Ranch, a family-run cattle operation that’s been thriving since 1858. Through seven generations, the Lavers family has mastered one...

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Mike Harvey, owner of 511 Media in Bakersfield, CA discusses leading from a place one culture over control.

Culture Over Control

Culture Over Control: Why Empowered Teams Always Win When most leaders feel the weight of running a company, their first instinct is to grab tighter control — check every email, oversee every project, approve every detail. It feels safe. It feels responsible. But it’s actually the fastest way to stifle...

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Sarah Haggard, owner of Deluge Consulting in Bakersfield, CA discusses how to charge more and stress less by valuing your work.

Charge More and Stress Less by Valuing Your Work

If you’ve ever found yourself afraid to raise your prices because you worry you’ll lose clients, you’re not alone. Many business owners—especially those who started small—struggle with pricing confidence. But today’s story proves that you can charge more and stress less by valuing your work. Meet Sarah Haggard, Owner and...

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DJ Danny Hill, owner of Hill Broadcasting in Bakersfield, CA shares how to grow & strengthen your brand with community involvement

Grow & Strengthen Your Brand with Community Involvement

In a world dominated by podcasts, streaming services, and digital ads, you might think radio has faded into the background. But here’s the big secret—radio is thriving, not because it’s loud, but because it’s local and leads to community involvement. Few people understand that better than Danny Hill, owner of...

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Husein Shakir, owner of the DIY Depot in Bakersfield, CA discusses Profit vs People: Avoid the Price Trap in Business.

Profit vs People: Avoid the Price Trap in Business

If you’re a small business owner, you’ve likely faced this dilemma: Do I chase the lowest price to attract more customers, or do I focus on quality and what people actually want? how do I solve the dilemma of profit vs people? For Husein Shakir the owner of DIY Depot...

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Jim Gillis, owner of KRRJ Collectables in Bakersfield, CA discusses why micro-niches matter and turning passion into profit.

Micro-Niches Matter: Turning Passion Into Profit

Micro-Niches Matter. In a time where big-box retailers dominate the market and online ads can feel like a shouting match, it’s easy to feel like your small business doesn’t stand a chance. But here’s the truth: small is powerful — especially when you lean into your niche. We recently sat...

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John Heath, owner of Alpha Technologies in Bakersfield, CA shares how you're leading all wrong and his lessons going from a butcher to a CEO. He is holding a championship wrestling belt and smiling next to Michael Roberts, owner of the YouTube channel "Small Business Celebration."

You’re Leading All Wrong: Butcher to CEO

We glamorize leadership today. You scroll past it daily—another guru in a fitted blazer, preaching hustle culture and passive income from the seat of a rented Lamborghini. But the truth? Most of us are leading all wrong. If you want to see real leadership in action, meet John Heath, founder...

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Mark Boren, co-owner of Express Electric and Le Cave Vin & Cuisine in Bakersfield, CA discusses secrets to scaling small business success.

Secrets to Scaling Small Business Success

What does it take to go from pulling wire in the Bakersfield heat to opening a high-end wine bar and managing multimillion-dollar construction projects? For Mark Boren, owner of Express Electric, Solar, and Communications — and co-founder of Le Cave Vin and Cuisine  — the secrets to scaling is equal...

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