Acquiring an Established Retail Store: OC Diamond Estate Jewelry

Samy Soliman, owner of OC Diamond Estate Jewelry in Orange County, CA discusses acquiring an established retail store.

Acquiring an established retail store can be a great way to grow your business. You’re not starting from scratch, and in many cases, you’re inheriting a loyal customer base, an operational infrastructure, and a trusted brand name. However, before diving in, there are several key factors to consider to ensure the acquisition is a success. […]

Choosing Your Ideal Business Partner: Modern Gigi 

Johnny Ramos, co-owner of Modern Gigi Gallery in Bakersfield, CA discusses choosing choosing your ideal business partner.

Selecting the right business partner is a pivotal decision contributing to the success and longevity of your business. It’s like finding the perfect teammate in a high-stakes game—your business partner should compliment your skills, share your vision, and work collaboratively toward a common goal. In this blog, we’ll explore the essential considerations for choosing the […]

Designing a Logo: Salty’s BBQ

Jeff Salters, owner of Salty's BBQ in Bakersfield, CA discusses designing a logo on episode 300 of Small Business Celebration.

A logo is more than just an emblem; it’s the face of your business, a symbol of your values, and the cornerstone of your branding. Designing a logo involves thoughtful decisions balancing creativity, practicality, and longevity. Jeff Salter’s from Salty’s BBQ in Bakersfield, CA joined us for our 300th episode to talk about this very […]

Immediate Income and Long-Term Financial Stability: CC The Chiro

Dr. Rupeshbhai Patel, owner of CC The Chiro in Bakersfield, CA discusses balancing immediate income and long-term financial stability.

Balancing the demands of immediate income and long-term financial stability is a challenge many business owners face. Dr. Rupeshbhai Patel, a chiropractor based in Downtown Bakersfield, has mastered this delicate balance. His journey offers valuable insights into building a sustainable business while keeping personal priorities and professional goals in check.  The Foundation of Financial Stability […]

How Much Businesses Should Spend on Holiday Decor?

Oleta Collins, owner of Flourishing Art in Bakersfield, CA discusses how much businesses should spend on holiday decor. Oleta and Michael Roberts are smiling in front of her fabric wall.

For businesses, holiday decorations are more than just festive accents; they can strengthen brand identity, uplift employees, and enhance client experiences. However, figuring out the right budget for holiday decor can be tricky. Oleta Collins, owner of Flourishing Art, in Bakersfield, California, offers valuable insights on how much businesses should spend on holiday decor and […]

Reaching a Fresh Market: Rosedale Boot’s & Shoe Repair

Francisco Flores, owner of Rosedale Boots & Shoe Repair in Bakersfield, CA discusses reaching a fresh market with Small Business Celebration.

Reaching a fresh market in an unfamiliar place is one of the most challenging and rewarding experiences for any business owner. Our guest, Francisco Flores, owner of Rosedale Boots & Shoe Repair, has shown firsthand how adapting to a new customer base and delivering consistent quality can expand reach, build brand loyalty, and foster a […]

Putting in the Exit Clause at the Beginning: Covenant Coffee

Randy Martin, leader of the non profit, Covenant Coffee in Bakersfield, CA discusses putting in the exit clause at the beginning. He is standing with Michael Roberts in front of the coffee bean roaster after his interview with Small Business Celebration.

When entering a business partnership, the last thing on anyone’s mind is the end. However, adding an exit clause at the start of a partnership could be one of the best strategic decisions to make. Despite the initial discomfort it may cause, including this upfront conversation can pave the way for a smoother, more stable […]

When to be Satisfied With a Limited Workforce: Pacific Advisors

Jeff Schwartz, owner of the Pacific Advisors Kern County branch in Bakersfield, CA discusses when to be satisfied with a limited workforce.

The saying “bigger is better” often drives entrepreneurship. This can be true and yet it can often also drive business owners to feel pressured to grow, expand, and hire more employees than they actually want. But how many employees do you need to consider your business successful? Is it necessary to have a team of […]

When to Stop Renting Equipment and Start Buying

Renato Zamora, owner of Scaffold Solutions Unlimited in Bakersfield, CA discusses when to stop renting equipment and start buying. He and Michael Roberts are smiling after Renato's interview on Small Business Celebration.

Welcome to another episode of Small Business Celebration! Today, we’re diving into a topic that every growing business eventually faces—When should you stop renting equipment and start buying it? Profitability and resilience are essential for success, especially in challenging times. To explore this further, we’re talking to Renato Zamora, owner of Scaffold Solutions Unlimited, who […]

Upholding Tradition vs Innovation: Strength and Health Gym

Dr. Mark Pacheco, owner of Strength and Health Gym in Bakersfield, CA discusses choosing between upholding tradition vs innovation.

In the world of small business, one of the toughest decisions owners face is the balance between preserving tradition vs embracing innovation. This dilemma becomes especially poignant for businesses with deep roots in their communities, where customers have come to expect a particular experience over time. In today’s trend filled climate, innovation often feels like […]