Designing Dreams
Sarah Ward’s story is not just about transforming spaces; it’s a tale of determination, creativity, and the unwavering pursuit of a passion. It all began with chalk drawings on job sites with her dad. Today, she is the owner and lead designer of Sarah Ruth Interiors. Her thriving full-service interior design studio business is based in downtown Bakersfield, California. She has the pleasure of designing dreams for all different kinds of clients.
Early Influences and Career Journey
Sarah’s journey into the world of design started at a young age. Fueled by her stepdad’s profession as a contractor and her grandmother’s artistic influence, designing dreams and ideas she thought of was a natural outcome. Growing up amidst construction sites, she developed an innate ability to visualize spatial arrangements and design concepts. Little did she know this laid the foundation for her future career. Despite the absence of local college options for design, Sarah embarked on an online course at 19, driven by her passion and determination to pursue her dreams.
Sarah’s first step into design began with small projects. She started by decorating rooms for her mother-in-law who would show off her work at tupperware parties. Those who attended ended up later becoming clients. This early success led her to join Red Door Interiors at the age of 24. While there, she honed her skills and gained invaluable experience.
Style and Approach to Design
Sarah’s design philosophy revolves around understanding her clients’ unique styles, preferences, and personalities to create personalized spaces. Her own style is influenced by California aesthetics with Spanish accents. She loves blending old-world charm with modern elements and natural textures. Whether it’s a renovation project or a full new build, Sarah’s focus is always on building trust and rapport with her clients, ensuring their visions are brought to life in every detail.
Hiring and Team Development
As her business grew, Sarah recognized the importance of building a capable team to complement her skills. Hiring individuals with advanced expertise in areas such as rendering and sketches allowed her to expand her studio’s offerings. Leveraging her industry connections and personal network, Sarah assembled a team of talented individuals who share her passion for design and dedication to excellence. Additionally, her team is able to provide clients with comprehensive design solutions.
Planning and Prioritization
In the world of designing dreams, juggling tasks and priorities is a constant challenge. Sarah emphasizes the importance of strategic planning and prioritization. This is especially true when managing multiple projects with varying timelines and client demands. By staying organized and focusing on the most pressing tasks, she ensures every project receives the attention and care it deserves, regardless of its scale or complexity.
Challenges and Growth
Navigating the male-dominated construction industry posed its own set of challenges for Sarah. However, her confidence, professionalism, and expertise earned her the respect of colleagues and clients alike. Despite facing skepticism and difficult behavior at times, Sarah remained steadfast in her commitment to delivering exceptional results. She has more than provided her worth in this competitive field.
American Dream and Business Outlook
For Sarah, the American dream is very much alive and attainable through hard work, intuition, and resilience. As she continues to grow her business and expand her reach, she remains grounded in her belief that anything is possible with dedication and perseverance. By trusting her instincts, embracing new opportunities, and staying true to her vision, Sarah is living proof that success knows no bounds.
Conclusion
Sarah Ward’s journey from chalk drawings on job sites to owning a thriving interior design studio is a testament to the power of passion, perseverance, and the pursuit of one’s dreams. Through her commitment to excellence and dedication to her craft, she has transformed spaces and inspired countless individuals to dream big. As she continues to write her story, Sarah’s impact on the world of design is bound to leave a lasting legacy in Bakersfield and beyond.
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