The Big, Lofty Idea

Status quo.

Success.

Transformation.

This is the first blog post on what intends to be a long, successful, transformation journey with Small Business Celebration.  A journey that expects to be full of up’s and downs, strings of insightful prose followed by dangling participles and run-on sentences.  

A journey of interviewing from successful small business owners and translating key points of their lessons onto the written white page with greater depth and analysis.  

A journey of creating a “Club House of Commerce” with additional business owners with a focus on what Abraham Maslow called the Hierarchy of Needs – the idea Small Business Celebration can guide business owners from their current status quo, to success, to a whole other level of business ownership, employee culture, and customer expectation beyond what any of us can imagine today.

Big, lofty idea?

You betchya!

Today’s economy is seeing unprecedented growth from just a couple of years ago – and today’s economy has changed.  Gone are the days where a businesses can rely on simply providing a product or service and their customer and employees are satisfied – the status quo.

Business has changed. 

We live in a world where the customer not only wants their immediate, basic needs met, but they want to make sure that the purchase and use of their product, or service, will affect, and do, more. 

We live in a world where the top-quality employees no longer feel as though they are obligated to do as their parents did, and work for the same employer for 20, 25, 30 years and go find a different employer in order to, as Chip Conley said,“ …have a sense of meaning in what they do.”

The business solution.

I started Small Business Celebration for 2.5 reasons:

  1. I love guiding business owners to overcome their unique challenges and become great,  successful, and do / serve something bigger than themselves.
  2. I loved watching episodes of California’s Gold with Huell Howser on PBS –

– and when you combine this with a gentle push to do a podcast project about this by my friends at Toast Masters, Small Business Celebration was born.

Our first guest on the podcast is Marty Pay with Marty Pay Insurance in Tehachapi, California.  He’s a teacher, an insurance agent, and a friend – and I can’t wait for you to meet him.

This is the start of a long, transformational journey.

I’m glad you’ve come along,

Michael Roberts
Small Business Celebration

Recommended Reading: “Born to Win” by Zig Ziglar, 2016

Bakersfield, California, Kern County, Small Business, training, learning, coaching

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